Identity was tasked by Linx Printing Technologies to create a wow factor exhibition stand to display a wide range of client products. Link Printing manufactures and distributes printers which are mainly used in the food/product labelling market. To showcase its range, Link booked a stand space at Interpack in Germany, the largest process and packaging show in the world.
The brief was to create a bold noticeable stand that functionally displayed the products. With the show duration lasting 10 days, the stand needed a large store area along with a semi-private meeting room/breakout area.