Attracting over 8,000 visitors a year, International Confex is the UK’s leading event for event professionals, held at Olympia London. It is the largest buying forum for the events industry, with venues, destinations, suppliers and buyers networking and seeking new business ventures.

Identity returned to Confex this year with a bespoke exhibition stand in a prime location for the high footfall. With illuminated signage and a large lightbox, the stand immediately caught the eyes of passers-by. Our services were also uniquely showcased on our feature wall including live events, conferences, exhibition stands and experiential work. The display left a lasting impression with attendees on successful projects we have worked on.

Identity’s Head of Digital Shéa Bennett also spoke on the Gamification: Play Your Way to Better Engagement panel in the EventTech Theatre on the first day of Confex. The panel offered key insights into how event professionals can incorporate gamification (both digital and analogue) in their events at various stages, and how it can increase engagement with attendees.

If you would like to see how Identity can assist you with your next live event, please contact us by calling 01323 469111 or email us at letstalk@identitygroup.co.uk today.