Eurotunnel Le Shuttle Football Hoarding

Identity were tasked with creating a 30 second animation for a Eurotunnel Le Shuttle digital hoarding placement for the England vs France football match at Stade De France on 13th June 2017. With an expected television audience of 7-8 million people plus the crowd itself, this was a fantastic marketing opportunity to really sell the main USPs of the Eurotunnel Le Shuttle brand, including speed, value and convenience.