The Ultimate Guide To Using Hashtags At Your Next Event

As social media increasingly makes an impact in our everyday lives, the use of...


How To Successfully Manage Your Exhibition Stand

Whether you’re attending a large, professionally-organised show, or a small...


How To Maximise ROI From Your Exhibition Stand

Exhibitions often require time and money to see an effective return. So how can...


The 7 Most Effective Ways To Generate Leads At Your Next Exhibition

Exhibitions can be a fantastic way of generating new leads and gaining exposure...


Confex 2017

This year, Identity returned to International Confex which took place at...


Fresh Ideas On Generating Footfall To Your Stand At An Exhibition

Exhibitions are a fantastic way to attract potential clients to your business...


The #EventProfs Guide To Digital Marketing In 2017

2016 saw the rise of virtual reality, live streaming and more integrated...


The Eventice

Identity Group has been chosen to support the 2017 Eventice. This is an...


Identity’s Exhibition Industry Predictions For 2017

In this article, Identity shares its thoughts on what 2017 will hold in store...


5 Reasons Why Digital Is Essential For Events Marketing

Digital marketing has revolutionised almost every type of business in almost...